Cebuana Lhuillier Gives Free MicroInsurance To 1 Million Filipinos – #NationalPilipinoProtektadoDay

Posted on Jun 5 2016 - 10:04am by tweenselmom

The event I attended tagged as Cebuana Lhuillier’s #NationalPilipinoProtektadoDay held at the posh Fairmont Hotel in Makati made me realize how important having even the least insurance for your family’s protection as much as possible. No one can be a hundred percent certain of their financial status all the time. Even if you think you have saved enough, sometimes situations can just be too unexpected and many people had been left with nothing.

Cebuana Lhuillier's #NationalPilipinoProtektadoDay held at the posh Fairmont Hotel

Cebuana Lhuillier’s #NationalPilipinoProtektadoDay launch at Fairmont Hotel


Buffet for event attendees



Philippines is one of the most natural disaster stricken countries

Philippines is one of the most natural-disaster-stricken countries

As the rainy season approaches, many Filipinos are starting to prepare their homes and their livelihood because we all know how typhoons in our country can be so devastating. All these preparations may not be enough though because all of us don’t know what’s about to come. But there’s one thing that even the smallest Filipinos can do to make sure that there’s something to feed them and give them shelter when all else fails. And that’s what Cebuana Lhuillier aims to do, that is to provide even the poorest of the poor to have a microinsurance to protect them.

Cebuana Lhuillier, in partnership with Pioneer Insurance, announced that it will be giving away free microinsurance covers to one million Filipinos within the days leading up to July 21, the date hailed as the National Pilipino Protektado Day.

During the event, we had the opportunity to hear Cebuana Lhuillier President and CEO, Jean Henri Lhuillier. He said that the comopany aims to make microinsurance part of disaster preparation for Filipinos since the Philippines is struck by multiple disasters every year. More than having the usual emergency kits, obtaining microinsurance is another practical way to be prepared,” he said.

National Pilipino Protektado Day

July 21, 2016 is the target date of Cebuana Lhuillier when they are able to give 1 Million Filipinos free microinsurance

100 Million Filipinos Insured

Free Insurance for 1 Million Filipinos

 Cebuana Lhuillier President and CEO, Jean Henri Lhuillier

Cebuana Lhuillier President and CEO, Jean Henri Lhuillier speaks about National Pilipino Protektado Day

During his speech, Lhuillier acknowledged the value of relief operations conducted by government agencies and volunteer groups such as the Department of Social Welfare and Development, the Philippine Red Cross, Oxfam International, Global Peace Foundation, Girl Scouts of the Philippines, and Boy Scouts of the Philippines. He also announced that the first batch of microinsurance covers will be given to the said organizations’ constituents. The groups were also awarded with emergency relief kits, life vests and lifebuoys to be used in rescue and relief endeavors.
Meanwhile, the rest of the free microinsurance covers will be given out to various individuals, groups, and communities across the country.

Aside from its campaign to insure one million Filipinos, Cebuana Lhuillier also announced the launch of several other groundbreaking initiatives during the event:

  • Cebuana Alerto, an Android app that harnesses the digital mobile platform to provide vital information in
    disaster preparedness
  • OurHelp, a website dedicated to donating microinsurance
  • Microinsurance Agents Association of the Philippines, Inc. (MIAAPI), an organization founded to promote the interests and welfare of microinsurance agents nationwide.
  • Cebuana Lhuillier Insurance Solutions (CLIS) General Manager Jonathan Batangan was also there in the event and he was proud to mention that the company have covered more than 6 million Filipinos to date through microinsurance.

3 examples of Filipinos who had microinsurance during Typhoon Yolanda were cited through a video presentation. I was touched with the story of the girl who lost her whole family in the typhoon. Although she lost all her loved one, the financial help given by the insurance had at least helped the young girl have a brighter future despite of the tragedy. Hearing stories like these makes us worry for our mortality and yet, it’s a reality that we all have to face. And we need to ensure that our children will have something to get whatever happens.

Typhoon Yolanda survivor

Typhoon Yolanda survivor, a young girl who lost her family but was supported by the microinsurance filed by her parents when they were still alive

Don’t get left behind!

If you want to know the Cebuana Lhuillier’s very affordable microinsurance offerings (they offer premiums which are as low as P10) and how you can avail them – individual or by group, you can check them here.



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